Health Care Marketing
Marketing That You Can Count On
Healthcare marketing has gone primarily online, and although historical best practices of word-of-mouth marketing, referrals, and phone book listings are still applicable in their broadest senses, medical marketing strategies — and medical marketing as a whole — look quite different than they did even five years ago.
Scale Your Practice With Powerful Marketing
We have the technology, expertise, and team to build the best platform for your Health Care practice. In short, Elite MarketingCo. is not your cookie cutter marketing agency that sticks to a one size fits all strategy. Our team of diverse and skilled individuals help Health Care practices deliver the right message that will drive consumers to visit your practice. Our marketing services are custom to your business and to do one thing, help your business grow and meet goals.
POWERFUL MARKETING
GET FOUND
Be Everywhere Your Customers Are Looking
√ Outrank your competition
√ Only target qualified buyers
√ Decrease your cost per acquisition
Our Digital Marketing Process for Health Care Practices
Here are just some of the tools we use to grow your business. Google Ads/PPC, Google Display Ads, Google Local Service Ads, Website Design, SEO (Search Engine Optimization), Geo-fencing, email marketing, call tracking, customer reviews, video production, branding your company and more.
90% of ALL searches are performed on Google platforms. Don’t miss out on qualified LEADS searching for your services
Google Adwords / PPC
Google PPC is short for Pay-Per-Click which is a system which allows businesses to advertise on Google, the largest search engine in the world. Utilizing Google PPC is the fastest way for your electrical business to generate more qualified leads. The four key performance indicators we use to evaluate your campaign are number of leads, quality of leads, cost per lead, and return on investment.
Because of the competitive nature of the electrical business, Elite Marketing Co. chooses to use specific content driven landing pages to maximize your results. When potential customers Google they are looking for specific answers, that is how each of your landing pages is designed. To answer quickly what the customer is looking for.
Let’s look at some sample PPC keywords we would use to generate sales for your business. Here is a small sample of what your potential customers may search for.
Doctor near me, Eye Doctor in (Your City), emergency medical issue are just a few of the key words we would use in your PPC Campaign. Each of these are examples of what your potential customers might type in their search. We use specific landing pages that are trackable as the customer clicks thru or calls. If combined with our call tracking, we will be able to show the actual dollars booked and show your actual Return on Investment.
Trust a professional when it comes to Google PPC Campaigns. Google PPC is based on multiple procedures; Bid Optimization, Keyword Analysis, Competitor & Trend Analysis, Negative Keywords, Detecting Flase Clicks, Landing Page Creation/Optimization, Best Budget Utilization, Conversion Setup, Account/Campaign Audits, and more.
Key Benefits With Using Google Adwords Include
Highly Targeted
Ultimately, the biggest benefit of the Google Adwords targeting options available is that you are able to reach people who aren’t already in your audience as well as those that have been exposed to your brand.
Fair Ranking
The Ad Ranking is used to determine your ad position on a search page or whether it will show at all. Google uses a formula based on your bid amount, the quality of your ad, the relevance of your ad and the relevance of your landing page to your actual ad.
Valuable Data
Google Adwords provides valuable data that can be extremely valuable in your marketing efforts. Example:
- Who clicked on your ad.
- How many leads have been generated.
- How much traffic you have got from AdWords to your website.
- Which keyword generated the most traffic and leads.
- How much does it cost you per lead.
Cost Efficiency
Most brands don’t just use Google Adwords to build their reputation or beat out the competition (although those two benefits are things to consider). They Adwords because they want to encourage their target audience to convert into real customers. In 2020, up to 74 percent of brands reported that Adwords was a huge driver for their business generating revenue.
Opt-In With Email Marketing
Are Your Subscribers Even Opening Your Emails? Increase The Effectiveness Of Your Campaign!
Are your email marketing campaigns engaging your customer base? Do you want to start doing email marketing but don’t know how to start? No matter your experience with email marketing, we can help you foster meaningful audience experiences with purposeful, value-driven email content.
Email is one of the best methods a business can use to interact with customers on a personal level. The digital marketing experts at Elite Marketing Co can help your company develop and deploy customized email campaigns tailored to your target audience. We will monitor the performance of your campaigns and continually generate value by helping your business build successful email campaigns.
In today’s online-all-the-time world, consumers are connected to digital technology 24/7. With all the noise, it can be hard for you to stand out above your competitors. Opt-in email marketing is one of the best ways to stay in front of prospects and existing customers—92% of US adults use email, and 70% on average have used a coupon or discount from a marketing email in the past seven days.
When done right, email marketing campaigns are simple, efficient, cost-effective, and read by relevant eyes. Opt-in email marketing, drip email marketing, and marketing automation from Elite Marketing Co are a low-cost way to increase referrals, up-sells, leads, and booked jobs (sales)!
Ready to get big results with email?
Tailored social media marketing…
Each product and service has its own unique story. We help our clients to nurture and scale their digital marketing efforts through social media marketing services tailored specifically to each brand.
Social Media Marketing
Managing your social media marketing is a full-time job. Let our team of social media management gurus and community engagement experts take the charge. Managing Facebook, Instagram, Twitter, Youtube, Tik Tok, Pintrest, Snapchat and all of your other emerging social media accounts can get overwhelming. You need a social media marketing agency with the experience to organize and execute your social media strategy across various social media platforms and connect you to your target audience.
Benefits Of Social Media Marketing
√ Create a consistent and compelling message that combines the right keywords, messaging and target to produce sales.
√ Utilizing a social media management expert saves you time and money. Also positively improves your brand image that you can’t afford to skimp on.
Social Media Goals for your Business
We help businesses of all sizes – from SMBs to large enterprises – scale their social efforts. Elite Marketing Co will help you increase brand awareness, drive more traffic, boost community engagement, and generate more leads. We keep our social media marketing strategies straight forward to keep your target audience more engaged and your brand on top of the competition.
Stay on Top of Trends
The rapidly changing trends of social media can be challenging to keep up with. But Elite Marketing Co’s expert social media marketing team is maneuvering the ever changing digital marketing landscape on a daily basis. We understand brands from various industries and what they need to keep their content interesting and adaptable to current trends. Elite Marketing Co empowers brands to build huge success with a loyal and enthusiastic following.
Create Winning Social Media Content
Whether your brand voice is laid-back, formal, serious, or fun, we can help you engage with your target audience. Getting more user-generated content can help ramp up your social media success. You can inspire your followers to create more fun and unique Tiktok dance or viral vids and memes.
Website Design
Whether you’re starting from scratch or redoing an existing site, we will design, write, and build a web presence that’s well worth the investment. Our website services are designed with your brand reputation in mind and your business growth at the forefront. You get a website that differentiates your brand online AND converts more website visitors into leads—completely customized to your business.
Your website is the center of your digital presence. It’s one of the few places on the internet where you can deliver your brand’s message free of distortion or distraction. Elite MarketingCo’s web development services are perfect for brands at any stage. Our web development team can help you build your brand’s website from the ground up.
We specialize in building websites that tell a unique brand story while meeting the expectations of today’s most discerning consumers. If your website is already built but isn’t performing to expectations, we can perform a detailed audit and work with you to improve site architecture, design, and responsiveness.
Website Design and Development
Get your website built the way it should be: clean, functional, secure, and 100% custom. We are a team of experts who know how to bring your website to life and kick open the door to online success.
Website Hosting
Daily Backups of Everything, Managed Site Updates, Faster Load Times, Firewall & Malware Scanning
Ongoing Support
One-on-One Training, Design Modifications, Content Changes, Site Updates
SEO Marketing
Ranking Experts. Content Creators. Industry Specialists.
SEO Marketing (Search Engine Optimization)
SEO is the foundation for any digital marketing plan. It establishes trust, builds domain authority, and sets the stage for successful digital marketing strategies. But, SEO is a process, not an immediate solution. It takes time to build and execute a proper SEO strategy that delivers results.
The term “search engine optimization (SEO)” refers to a blend of internal and external tactics. The major search engines each have their own formula or “secret sauce” for ranking pages within search results. Referred to technically as algorithms, these formulas are closely guarded practices that major search engines protect as trade secrets.
Providing value, establishing trust, and building domain authority are key components when increasing your search engine rankings. Get your business started on the right track with our affordable SEO packages.
The three parts Of SEO Marketing
On-page SEO
This portion of SEO includes strategies to optimize individual pages on your website. You implement changes on a page to help it rank better in search results.
•Keyword Research
• Keyword Optimization
• Content Creation
Technical SEO
Aside from on-page SEO, there is also technical SEO. Technical SEO involves the backend of your site and optimizing the components to improve your site ranking.
• Improving your site’s speed
• Making your site mobile-friendly
• Increasing your site’s crawlability
Off-site SEO
Off-site SEO involves any off-page SEO strategy that is outside of your company’s control. This practice helps strengthen your relationship with other sites and builds your online reputation in your industry. The most common off-site SEO practice is backlinks.
Backlinks are links to your site from other sites.
Why Is Search Engine Optimization Important?
In the modern world, technology is an essential part of life, and search engines play an important role in that reality. Thousands of users perform search engine queries just about every second of every day. That is a tremendously large and constantly replenished audience to reach from a marketing perspective.
The statistics below represent approximate figures to demonstrate the impact of search engine marketing:
- 67,000 users perform a Google search every second of every day.
- 93 percent of online endeavors start with a search engine query.
- 58 percent of online searches come from mobile devices.
- 46 percent of Google searches are locally and geographically focused.
- 39 percent of global traffic to eCommerce websites originates from search engines.
START TODAY
Step 1 – Schedule a Discovery Call
Step 2 – Get a Complimentary Proposal on Your Project
How It Works
Step 3 – Sign Your Service Agreement and Pay Your First Months Payment
Step 4 – Schedule a Kick-Off Meeting with Our Team to Start Your Project
Why should you hire us?
We Don’t Use Automated Systems
Our advertising campaigns are reviewed and managed by hand to make sure you receive the very best. We have a team of experts and experienced professionals who will check and recheck your ad campaign painstakingly without using any automated systems.
Simple & Straightforward Reporting
At Elite Marketing Co, Marketing, we take pride in our work. Consequently, we are always ready to provide you with clear, and easy-to-understand reports. Our team experts provide reports in a clear, detailed, and easy-to-understand style. We will not confuse you with industry jargon or leave out any vital details.
Optimized for Conversions
You can be assured that Elite Marketing Co’s Marketing’s campaigns are properly optimized to convert. You will see a significant increase in the number of leads and sales your campaigns generate with our services.
We Are Personal. We Care.
Your Success, is Our Success and we don’t take that lightly!
REQUEST YOUR DISCOVERY CALL
Discovery what you have been missing in your marketing strategy and let us get you the LEADS your business deserves.
GET LEADS FAST WITH A CUSTOM MARKETING SOLUTION!
Our marketing solutions is the fastest way to increase your sales and growing qualified leads online. We create highly-converting ad campaigns to drive relevant consumers to your business. Call Today or submit your information and an agent will be with you shortly.
The Elite Marketing Co.
301 W Broome St. Suite 205, LaGrange, Ga 30240
(706) 948-9964
info@theelitemarketingco.com
@ 2021 The Elite Marketing Co.
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